Google’s Online Travel Dominance Grows With the Purchase of ITA Software

Search engine giant Google whose innovative approach to Internet searching transformed the online travel industry some ten years ago has decided to enter the lucrative travel market directly with the acquisition of ITA Software who provides flight information.

It is Google’s intention to allow users to search directly for flight destinations since the ITA software can provide fares, flight and journey times. It has been reported that Google paid $700m in cash for the US based ITA Software Company which was founded back in 1996.

Google chief executive Eric Schmidt said “What we’re going to do is build new flight search tools that focus on end users.” He then when on to stress that that Google will not be selling airline tickets to clients. This may well prove to be an interesting time for the online travel industry and Google since ITA current clients include Microsoft’s comparisons website Bing Travel, Expedia and Travelport.

There is concern among regulators that Google may well have a considerable influence on flight data and would the acquisition be good for the consumer. Google have made it clear that it is their intention to work in the best interest of the consumer offering a progressive opening up of the travel marketplace. Currently, within the aviation industry there are systems in place to allow fight booking for different destinations e.g. London to Dallas via Philadelphia and a fee is paid for each segment of the journey. The fear is that Google could challenge that process making the future very interesting.

Google’s dominance is a concern within the online travel community, particularly as their have confirmed working on a project that will allow users to have results of their searches for hotels displayed on Google maps. But real concern if you are a travel advisor is whether or not Google will launch a travel compassion site.

Steve F Campbell is a technical innovator with a proven track record of research, consultative expertise and competent leadership, and has written articles Work from home and How to earn e money.

What to Look For When Booking Travel Online

When using a website to book a holiday or vacation, you should consider online travel research to price the individual components, e.g. flights, car rental, hotel etc separately to make sure you are getting a good deal. Prices can vary significantly, so comparison shopping on several sites could be a distinct advantage.

If you favor a particular hotel or airline, you may be better off going directly to the hotel and/or airline of your choice to get the best deal. Also, some travel websites are unclear about their cancellations and refunds policy; therefore if you book directly with a hotel or car rental company online, you could cancel a reservation without penalty up to 24 hours in advance.

So, when it comes to searching online consider using a travel site as opposed to a search engine like Google. Google may find the best fares but a travel website offers better searching flexibility for holidays and vacation packages and in some cases they also negotiate their own deals with real travel opportunities and packaged offers.

Generally, many service providers including travel companies are guaranteeing ‘lowest prices online’ so it is a good idea to check and compare travel websites pricing with the hotel or airline website. In addition you may found incentives to book directly with a hotel or airline, e.g. air miles or popular retail vouchers.

Also, consider reading the clauses about cancellation when booking. These will vary from site to site. Rates will vary and may come with penalties and deadlines and some cases non refundable deposits. In addition to cancellation fees be aware of potential booking fees. Travel website may charge you a booking fee, where booking directly with an hotel or airline usually does not incur a fee. But be careful here, as some sites may charge you if you use a credit card.

Finally, it is worth checking individual country sites of particular internationally based online companies to compare local prices to the company’s global website. This may prove beneficial depend on your International travel plans.

The impact of online transactions has transformed the travel industry, which is now estimated at hundreds of billions of dollars worldwide, as more and more people and travel advisors are taking advantages of some really exciting travel opportunities.

Steve F Campbell is a technical innovator with a proven track record of research, consultative expertise and competent leadership, and has written articles on Work from home and How to earn e money.

Adventure Travel Agents Provide Great Benefits For Your Adventure Travel

Adventure travel agents make any travel possible and help you to enjoy your travel even more. Traveling is a way of exploring and experiencing what a particular place can offer, and all the things that can be really adventurous. However, travel will not be successful without adventure travel agents.

Planning to have an adventure travel can be confusing and time consuming. That’s why it is important to hire a travel agent. Looking for an expert agent that specializes in adventure travel is important for the success of your travel. They are the ones who will help you in making your plan for your adventure. The agent will not only arrange the various means of transportation but they may be able also to let you save money with special fares, early bookings, accommodation deals, and travel advisories. Not only that, there are also great benefits that you can get when you use a travel agent such as:

* Save Money- agents will really get great savings. With the strong relationships of the travel suppliers and the advancement in technology for computer reservations allow travel agents to access the most up-to-date details on how to get you the best deals and value.

* Travelers Advocate- your best interests are their priority. There are societies of travel agents in America that have a long-standing record on fighting for their clients’ rights, and every travel agent is required to stick to the strict Code of Ethics.

* Convenience- adventure travel agents really provide convenience for their customers. They are the ones that will provide all the things that you need for your travel. They mostly offer one-stop shopping travel arrangements.

* Great Service- agents are knowledgeable and active in their service. The travel agents are well educated and trained in order for them to offer the highest quality of service to the costumer.

With these benefits, your adventure will definitely be exciting and successful. Your personal agent will really work for you and will do everything just to provide you with your travel needs. An adventure travel agent is absolutely the best travel partner that you can have.